/* =========================================================
   Rank Prophecy | Best SEO Company
   Master stylesheet v2  -  bestseocompany.co
   Type: Archivo (display), Hanken Grotesk (body), JetBrains Mono (data)
   Every page links: <link rel="stylesheet" href="/style.css">
   ========================================================= */

/* ---------- Tokens ---------- */
:root{
  --bg:#07050C;
  --bg-2:#0C0916;
  --surface:#120E1E;
  --surface-2:#181229;
  --violet:#8B5CF6;
  --violet-bright:#A855F7;
  --magenta:#D946EF;
  --cyan:#22D3EE;
  --cyan-deep:#06B6D4;
  --orange:#FF7A1A;
  --orange-soft:#FF9A4D;
  --text:#F5F3FF;
  --muted:#A29BBE;
  --muted-2:#6E6790;
  --line:rgba(170,160,205,0.14);
  --line-strong:rgba(170,160,205,0.3);
  --grad:linear-gradient(100deg,var(--violet) 0%,var(--magenta) 55%,var(--cyan) 100%);
  --grad-soft:linear-gradient(135deg,rgba(139,92,246,.16),rgba(34,211,238,.1));
  --shadow-crisp:inset 0 1px 0 rgba(255,255,255,.06),0 18px 40px -18px rgba(0,0,0,.85);
  --glow-cta:0 14px 36px -12px rgba(168,85,247,.7);
  --r:6px;
  --r-lg:12px;
  --maxw:1240px;
  --ff-display:"Archivo",system-ui,sans-serif;
  --ff-body:"Hanken Grotesk",system-ui,sans-serif;
  --ff-mono:"JetBrains Mono","SFMono-Regular",monospace;
}

/* ---------- Reset ---------- */
*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  font-family:var(--ff-body);
  background:var(--bg);
  color:var(--text);
  line-height:1.65;
  font-size:17px;
  overflow-x:hidden;
  position:relative;
  -webkit-font-smoothing:antialiased;
}
img,svg{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font-family:inherit;cursor:pointer;border:none;background:none;color:inherit}
ul{list-style:none}

/* ---------- Ambient mesh + grain (quiet, no blobs) ---------- */
body::before{
  content:"";
  position:fixed;inset:0;z-index:-2;
  background:
    radial-gradient(55% 42% at 12% 0%,rgba(139,92,246,.22),transparent 60%),
    radial-gradient(48% 38% at 92% 6%,rgba(34,211,238,.13),transparent 55%),
    radial-gradient(46% 44% at 55% 105%,rgba(217,70,239,.1),transparent 60%),
    var(--bg);
}
body::after{
  content:"";
  position:fixed;inset:0;z-index:-1;pointer-events:none;opacity:.04;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='120' height='120'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}

/* ---------- Layout ---------- */
.container{width:100%;max-width:var(--maxw);margin:0 auto;padding:0 24px}
.section{padding:118px 0;position:relative}
.section--tight{padding:84px 0}
.section-head{max-width:720px;margin:0 auto 64px;text-align:center}
.section-head--left{margin-left:0;text-align:left}

/* angled background band for alternating sections */
.band{position:relative}
.band::before{
  content:"";position:absolute;left:0;right:0;top:0;bottom:0;
  background:var(--bg-2);transform:skewY(-2deg);z-index:-1;
  border-top:1px solid var(--line);border-bottom:1px solid var(--line);
}

.eyebrow{
  font-family:var(--ff-mono);
  font-size:12px;letter-spacing:.2em;text-transform:uppercase;
  color:var(--cyan);font-weight:500;
  display:inline-flex;align-items:center;gap:10px;margin-bottom:20px;
}
.eyebrow::before{content:"";width:22px;height:2px;background:var(--cyan)}

/* ---------- Type ---------- */
h1,h2,h3,h4{
  font-family:var(--ff-display);
  font-weight:800;font-stretch:115%;
  line-height:1.02;letter-spacing:-.015em;
  text-transform:uppercase;
}
.h2{font-size:clamp(1.9rem,4vw,3rem);margin-bottom:20px}
.lead{color:var(--muted);font-size:1.12rem;max-width:62ch}
.section-head .lead{margin:0 auto}
.grad-text{background:var(--grad);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;color:transparent}

/* ghost outline type */
.ghost{
  position:absolute;font-family:var(--ff-display);font-weight:900;font-stretch:125%;
  text-transform:uppercase;color:transparent;line-height:1;letter-spacing:.01em;
  -webkit-text-stroke:1px rgba(170,160,205,.14);
  pointer-events:none;user-select:none;white-space:nowrap;z-index:0;
}

/* HUD corner ticks */
.corner{position:relative}
.corner::before,.corner::after{content:"";position:absolute;width:16px;height:16px;border:2px solid var(--cyan);z-index:2}
.corner::before{top:-2px;left:-2px;border-right:none;border-bottom:none}
.corner::after{bottom:-2px;right:-2px;border-left:none;border-top:none}

/* ---------- Buttons (skewed athletic plates) ---------- */
.btn{
  position:relative;isolation:isolate;
  display:inline-flex;align-items:center;justify-content:center;gap:10px;
  font-family:var(--ff-display);font-weight:700;font-stretch:112%;
  text-transform:uppercase;letter-spacing:.06em;font-size:.92rem;
  padding:17px 32px;color:var(--text);
  transition:transform .25s cubic-bezier(.2,.8,.2,1),filter .25s;
  white-space:nowrap;
}
.btn::before{
  content:"";position:absolute;inset:0;z-index:-1;
  transform:skewX(-10deg);
  background:rgba(255,255,255,.04);border:1px solid var(--line-strong);
  transition:border-color .25s,background .25s,box-shadow .25s;
}
.btn svg{width:18px;height:18px}
.btn:hover{transform:translateY(-2px)}
.btn--primary{color:#0A0512}
.btn--primary::before{background:var(--grad);border:none;box-shadow:var(--glow-cta)}
.btn--primary:hover{filter:saturate(1.15)}
.btn--ghost:hover::before{border-color:var(--violet-bright);background:rgba(139,92,246,.09)}
.btn--block{width:100%}
.btn--lg{padding:19px 38px;font-size:.98rem}

/* ---------- Top bar ---------- */
.topbar{
  position:relative;z-index:60;
  background:linear-gradient(90deg,rgba(139,92,246,.14),rgba(34,211,238,.09));
  border-bottom:1px solid var(--line);
  font-family:var(--ff-mono);font-size:12px;letter-spacing:.06em;
}
.topbar .container{display:flex;align-items:center;justify-content:center;gap:18px;padding-top:10px;padding-bottom:10px;flex-wrap:wrap;text-align:center}
.topbar b{color:var(--cyan);font-weight:500;text-transform:uppercase}
.topbar a{color:var(--text);font-weight:700;display:inline-flex;align-items:center;gap:7px}
.topbar a:hover{color:var(--cyan)}
.topbar a svg{width:14px;height:14px}
.topbar .dot{width:6px;height:6px;background:var(--cyan);box-shadow:0 0 10px var(--cyan);animation:pulse 2s infinite}
@keyframes pulse{0%,100%{opacity:1}50%{opacity:.3}}

/* ---------- Header ---------- */
.site-header{
  position:sticky;top:0;z-index:50;
  backdrop-filter:blur(16px);-webkit-backdrop-filter:blur(16px);
  background:rgba(7,5,12,.74);
  border-bottom:1px solid transparent;
  transition:border-color .3s,background .3s;
}
.site-header.scrolled{border-bottom-color:var(--line);background:rgba(7,5,12,.92)}
.nav{display:flex;align-items:center;justify-content:space-between;height:76px;gap:20px}

/* Logo lockup (swap for <img src="/logo.svg"> later) */
.brand{display:flex;align-items:center;gap:13px;flex-shrink:0}
.brand__mark{
  width:44px;height:44px;background:var(--grad);
  clip-path:polygon(0 0,100% 0,100% calc(100% - 11px),calc(100% - 11px) 100%,0 100%);
  display:grid;place-items:center;
  font-family:var(--ff-display);font-weight:900;font-stretch:110%;
  color:#0A0512;font-size:1.05rem;letter-spacing:0;
}
.brand__txt{display:flex;flex-direction:column;line-height:1}
.brand__name{font-family:var(--ff-display);font-weight:800;font-stretch:115%;font-size:1.08rem;letter-spacing:.03em;text-transform:uppercase}
.brand__sub{font-family:var(--ff-mono);font-size:9px;letter-spacing:.2em;text-transform:uppercase;color:var(--muted);margin-top:5px}

/* Desktop nav */
.nav__menu{display:flex;align-items:center;gap:4px}
.nav__item{position:relative}
.nav__link{
  display:inline-flex;align-items:center;gap:7px;
  padding:10px 13px;font-family:var(--ff-display);font-weight:600;font-stretch:110%;
  font-size:.8rem;letter-spacing:.08em;text-transform:uppercase;color:var(--text);
  white-space:nowrap;
  transition:color .2s,background .2s;
}
.nav__link:hover,.nav__item:focus-within .nav__link{color:#fff;background:rgba(255,255,255,.05)}
.nav__link svg{width:12px;height:12px;opacity:.6;transition:transform .25s}
.nav__item:hover .nav__link svg,.nav__item:focus-within .nav__link svg{transform:rotate(180deg)}

/* Dropdown */
.dropdown{
  position:absolute;top:calc(100% + 10px);left:50%;transform:translateX(-50%) translateY(8px);
  min-width:250px;background:var(--surface);border:1px solid var(--line-strong);
  border-radius:8px;padding:10px;opacity:0;visibility:hidden;pointer-events:none;
  box-shadow:0 30px 60px -20px rgba(0,0,0,.85);transition:opacity .22s,transform .22s;
}
.dropdown--wide{min-width:400px;display:grid;grid-template-columns:1fr 1fr;gap:4px}
.nav__item:hover .dropdown,.nav__item:focus-within .dropdown{opacity:1;visibility:visible;pointer-events:auto;transform:translateX(-50%) translateY(0)}
.dropdown a{
  display:block;padding:10px 13px;border-radius:5px;font-size:.9rem;color:var(--muted);
  transition:background .18s,color .18s;
}
.dropdown a:hover{background:var(--grad-soft);color:#fff}
.dropdown a b{display:block;color:var(--text);font-weight:600;font-size:.92rem}
.dropdown a span{font-size:.78rem;color:var(--muted-2)}

.nav__cta{display:flex;align-items:center;gap:16px;flex-shrink:0}
.nav__cta .btn{padding:13px 24px;font-size:.78rem}
.nav__phone{display:inline-flex;align-items:center;gap:8px;font-family:var(--ff-mono);font-size:.86rem;color:var(--text);font-weight:700}
.nav__phone svg{width:15px;height:15px;color:var(--cyan)}
.nav__phone:hover{color:var(--cyan)}

/* Burger */
.burger{display:none;width:44px;height:44px;border:1px solid var(--line-strong);place-items:center}
.burger span{display:block;width:20px;height:2px;background:var(--text);position:relative;transition:.3s}
.burger span::before,.burger span::after{content:"";position:absolute;left:0;width:20px;height:2px;background:var(--text);transition:.3s}
.burger span::before{top:-6px}.burger span::after{top:6px}
.burger.open span{background:transparent}
.burger.open span::before{top:0;transform:rotate(45deg)}
.burger.open span::after{top:0;transform:rotate(-45deg)}

/* Mobile menu */
.mobile-menu{
  position:fixed;inset:0 0 0 auto;width:min(420px,90vw);z-index:55;
  background:var(--bg-2);border-left:1px solid var(--line-strong);
  transform:translateX(100%);transition:transform .35s cubic-bezier(.2,.8,.2,1);
  padding:96px 24px 40px;overflow-y:auto;
}
.mobile-menu.open{transform:translateX(0)}
.mobile-backdrop{position:fixed;inset:0;background:rgba(0,0,0,.65);backdrop-filter:blur(4px);z-index:54;opacity:0;visibility:hidden;transition:.3s}
.mobile-backdrop.open{opacity:1;visibility:visible}
.m-group{border-bottom:1px solid var(--line);padding:6px 0}
.m-group>button{display:flex;align-items:center;justify-content:space-between;width:100%;padding:14px 4px;font-family:var(--ff-display);font-weight:700;font-stretch:112%;text-transform:uppercase;letter-spacing:.05em;font-size:.95rem}
.m-group>button svg{width:15px;height:15px;color:var(--muted);transition:transform .25s}
.m-group.open>button svg{transform:rotate(180deg)}
.m-sub{max-height:0;overflow:hidden;transition:max-height .3s ease}
.m-group.open .m-sub{max-height:520px}
.m-sub a{display:block;padding:10px 4px;color:var(--muted);font-size:.95rem}
.m-sub a:hover{color:var(--cyan)}
.m-link{display:block;padding:14px 4px;font-family:var(--ff-display);font-weight:700;font-stretch:112%;text-transform:uppercase;letter-spacing:.05em;font-size:.95rem;border-bottom:1px solid var(--line)}
.mobile-menu .btn{margin-top:26px}
.mobile-menu .nav__phone{margin-top:20px;justify-content:center;width:100%}

/* ---------- Hero ---------- */
.hero{position:relative;padding:84px 0 170px;overflow:hidden}
.hero::after{
  content:"";position:absolute;left:-10%;right:-10%;top:58%;height:1px;
  background:linear-gradient(90deg,transparent,rgba(139,92,246,.5),rgba(34,211,238,.5),transparent);
  transform:rotate(-7deg);pointer-events:none;
}
.hero__grid{display:grid;grid-template-columns:1.08fr .92fr;gap:56px;align-items:center;position:relative;z-index:1}
.badge-row{display:flex;align-items:center;gap:10px;margin-bottom:30px;flex-wrap:wrap}
.pill{
  display:inline-flex;align-items:center;gap:8px;padding:8px 14px;
  background:rgba(255,255,255,.04);border:1px solid var(--line-strong);
  font-family:var(--ff-mono);font-size:11px;letter-spacing:.1em;color:var(--muted);text-transform:uppercase;
}
.pill svg{width:13px;height:13px;color:var(--cyan)}
.pill--live{color:var(--cyan);border-color:rgba(34,211,238,.4)}
.pill--live .blip{width:7px;height:7px;background:var(--cyan);box-shadow:0 0 10px var(--cyan);animation:pulse 1.6s infinite}

.hero h1{
  font-size:clamp(2.7rem,6.2vw,4.8rem);line-height:.96;letter-spacing:-.02em;margin-bottom:28px;
  text-shadow:0 0 22px rgba(139,92,246,.32),0 0 70px rgba(139,92,246,.16);
  animation:h1pulse 3.4s ease-in-out infinite;
}
@keyframes h1pulse{
  0%,100%{text-shadow:0 0 22px rgba(139,92,246,.32),0 0 70px rgba(139,92,246,.16)}
  50%{text-shadow:0 0 36px rgba(168,85,247,.8),0 0 110px rgba(34,211,238,.4)}
}
.h1-kicker{
  display:block;font-stretch:118%;font-weight:700;
  font-size:clamp(1.05rem,1.9vw,1.45rem);letter-spacing:.3em;line-height:1.2;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;
  -webkit-text-fill-color:transparent;color:transparent;
  margin-bottom:18px;
}
.h1-ghostline{display:block;color:transparent;-webkit-text-stroke:1.5px var(--text)}
.hero__sub{font-size:1.18rem;color:var(--muted);max-width:46ch;margin-bottom:38px}
.hero__cta{display:flex;align-items:center;gap:18px;flex-wrap:wrap;margin-bottom:38px}
.hero__trust{display:flex;align-items:center;gap:22px;flex-wrap:wrap}
.stars{display:flex;gap:3px}
.stars svg{width:16px;height:16px;color:#FFB020}
.hero__trust small{color:var(--muted);font-size:.86rem}
.hero__trust b{color:var(--text)}

/* Rank tracker signature visual */
.hero__visual{position:relative}
.ghost--hero{top:-72px;right:-30px;font-size:clamp(7rem,13vw,12rem);-webkit-text-stroke-color:rgba(139,92,246,.22)}
.tracker{
  position:relative;z-index:1;
  background:linear-gradient(165deg,var(--surface-2),rgba(10,7,18,.96));
  border:1px solid var(--line-strong);border-radius:var(--r-lg);
  padding:26px;box-shadow:var(--shadow-crisp);
  transform:rotate(1.8deg);
}
.tracker__top{display:flex;align-items:center;justify-content:space-between;margin-bottom:18px}
.tracker__top .dots{display:flex;gap:6px}
.tracker__top .dots i{width:9px;height:9px;background:var(--line-strong)}
.tracker__top .dots i:first-child{background:var(--magenta)}
.tracker__top .dots i:nth-child(2){background:#FFB020}
.tracker__top .dots i:nth-child(3){background:var(--cyan)}
.tracker__label{font-family:var(--ff-mono);font-size:10.5px;letter-spacing:.16em;text-transform:uppercase;color:var(--muted)}
.tracker__kw{
  display:flex;align-items:center;justify-content:space-between;gap:12px;
  background:rgba(255,255,255,.03);border:1px solid var(--line);border-radius:4px;
  padding:13px 16px;margin-bottom:18px;
}
.tracker__kw span{font-family:var(--ff-mono);font-size:.9rem;color:var(--text)}
.tracker__kw .tag{font-family:var(--ff-mono);font-size:10px;color:var(--cyan);background:rgba(34,211,238,.12);padding:4px 9px;letter-spacing:.08em}
.tracker__rank{display:flex;align-items:baseline;gap:14px;margin-bottom:6px}
.tracker__rank .from{font-family:var(--ff-mono);color:var(--muted-2);font-size:1rem;text-decoration:line-through}
.tracker__rank .to{
  font-family:var(--ff-display);font-weight:900;font-stretch:78%;
  font-size:3.6rem;line-height:1;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;
}
.tracker__rank .pos{font-family:var(--ff-mono);font-size:.74rem;color:var(--cyan);letter-spacing:.14em;text-transform:uppercase}
.tracker__rank .arrow{display:inline-flex;align-items:center;gap:4px;font-family:var(--ff-mono);font-size:.8rem;color:#34D399;margin-left:auto}
.tracker__rank .arrow svg{width:14px;height:14px}

.tracker__chart{height:88px;margin:14px 0 4px;position:relative}
.tracker__chart svg{width:100%;height:100%;overflow:visible}
.spark{fill:none;stroke:url(#sg);stroke-width:2.5;stroke-linecap:round;stroke-dasharray:600;stroke-dashoffset:600;animation:draw 2.4s .3s ease forwards}
@keyframes draw{to{stroke-dashoffset:0}}
.spark-dot{opacity:0;animation:pop .4s 2.5s forwards}
@keyframes pop{to{opacity:1}}

.tracker__map{display:flex;align-items:center;gap:12px;background:rgba(255,255,255,.03);border:1px solid var(--line);border-radius:4px;padding:12px 14px;margin-top:14px}
.tracker__pin{width:34px;height:34px;background:var(--grad);clip-path:polygon(0 0,100% 0,100% calc(100% - 9px),calc(100% - 9px) 100%,0 100%);display:grid;place-items:center;flex-shrink:0}
.tracker__pin svg{width:18px;height:18px;color:#0A0512}
.tracker__map div{line-height:1.35}
.tracker__map b{font-family:var(--ff-display);font-stretch:110%;text-transform:uppercase;font-size:.84rem;letter-spacing:.04em}
.tracker__map small{font-family:var(--ff-mono);font-size:10px;color:var(--cyan);letter-spacing:.08em}

/* floating chips */
.chip{
  position:absolute;background:var(--surface);border:1px solid var(--line-strong);
  border-radius:4px;padding:11px 15px;display:flex;align-items:center;gap:10px;
  box-shadow:0 20px 50px -20px rgba(0,0,0,.85);z-index:3;
}
.chip svg{width:20px;height:20px}
.chip b{font-family:var(--ff-display);font-weight:800;font-stretch:96%;font-size:1.05rem;display:block;line-height:1}
.chip small{font-family:var(--ff-mono);font-size:.66rem;color:var(--muted);letter-spacing:.04em;text-transform:uppercase}
.chip--1{top:-34px;right:-18px;animation:float 5s ease-in-out infinite;transform:rotate(-1.5deg)}
.chip--2{bottom:-36px;left:-34px;animation:float 6s ease-in-out infinite .8s}
@keyframes float{0%,100%{translate:0 0}50%{translate:0 -12px}}

/* ---------- Stats band (overlapping panel) ---------- */
.stats-wrap{position:relative;z-index:5;margin-top:-86px}
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.stat{
  position:relative;text-align:left;padding:30px 26px;border-radius:var(--r);
  background:linear-gradient(165deg,var(--surface-2),rgba(10,7,18,.94));
  border:1px solid var(--line-strong);box-shadow:var(--shadow-crisp);
}
.stat__num{
  font-family:var(--ff-display);font-weight:900;font-stretch:75%;
  font-size:clamp(2.5rem,4.4vw,3.4rem);line-height:1;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;
}
.stat__label{margin-top:12px;color:var(--muted);font-size:.9rem}

/* ---------- Marquee (tilted full-bleed strip) ---------- */
.marquee-wrap{
  border-top:1px solid var(--line-strong);border-bottom:1px solid var(--line-strong);
  padding:24px 0;background:linear-gradient(90deg,rgba(139,92,246,.12),rgba(34,211,238,.07));
  transform:rotate(-1.6deg) scale(1.03);
  margin:96px 0 30px;
}
.marquee-label{text-align:center;font-family:var(--ff-mono);font-size:10.5px;letter-spacing:.24em;text-transform:uppercase;color:var(--muted-2);margin-bottom:18px}
.marquee{display:flex;overflow:hidden;-webkit-mask:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent);mask:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent)}
.marquee__track{display:flex;gap:60px;padding-right:60px;animation:scroll 30s linear infinite;flex-shrink:0}
.marquee:hover .marquee__track{animation-play-state:paused}
.marquee__item{
  display:flex;align-items:center;gap:12px;
  font-family:var(--ff-display);font-weight:800;font-stretch:118%;
  text-transform:uppercase;letter-spacing:.04em;
  font-size:1.05rem;color:var(--muted);white-space:nowrap;
}
.marquee__item svg{width:20px;height:20px;color:var(--violet-bright)}
@keyframes scroll{to{transform:translateX(-50%)}}

/* ---------- Services grid ---------- */
.services{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.svc{
  position:relative;padding:34px 30px;border-radius:var(--r);
  background:linear-gradient(165deg,var(--surface),rgba(10,7,18,.7));
  border:1px solid var(--line);box-shadow:var(--shadow-crisp);
  transition:transform .35s cubic-bezier(.2,.8,.2,1),border-color .35s;
  display:flex;flex-direction:column;overflow:hidden;
}
.svc::after{content:"";position:absolute;left:0;top:0;bottom:0;width:3px;background:var(--grad);opacity:0;transition:opacity .35s}
.svc:hover{transform:translateY(-6px);border-color:var(--line-strong)}
.svc:hover::after{opacity:1}
.svc__icon{
  width:52px;height:52px;background:var(--grad);
  clip-path:polygon(0 0,100% 0,100% calc(100% - 12px),calc(100% - 12px) 100%,0 100%);
  display:grid;place-items:center;margin-bottom:24px;
}
.svc__icon svg{width:25px;height:25px;color:#0A0512}
.svc h3{font-size:1.12rem;letter-spacing:.02em;margin-bottom:12px}
.svc p{color:var(--muted);font-size:.97rem;margin-bottom:22px;flex-grow:1}
.svc__link{display:inline-flex;align-items:center;gap:8px;font-family:var(--ff-mono);font-size:.76rem;letter-spacing:.1em;text-transform:uppercase;color:var(--cyan);font-weight:700}
.svc__link svg{width:15px;height:15px;transition:transform .25s}
.svc:hover .svc__link svg{transform:translateX(5px)}

/* ---------- Industries ---------- */
.industries{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.ind{
  display:flex;align-items:center;gap:13px;padding:18px 20px;border-radius:var(--r);
  background:rgba(255,255,255,.03);border:1px solid var(--line);
  transition:transform .25s,border-color .25s,background .25s;
}
.ind:hover{transform:translateY(-4px);border-color:var(--violet);background:var(--grad-soft)}
.ind__ico{width:40px;height:40px;background:rgba(139,92,246,.15);clip-path:polygon(0 0,100% 0,100% calc(100% - 9px),calc(100% - 9px) 100%,0 100%);display:grid;place-items:center;flex-shrink:0}
.ind__ico svg{width:20px;height:20px;color:var(--cyan)}
.ind b{font-family:var(--ff-display);font-weight:700;font-stretch:110%;text-transform:uppercase;font-size:.9rem;letter-spacing:.03em}
.ind small{display:block;font-family:var(--ff-mono);font-size:9.5px;letter-spacing:.08em;color:var(--muted-2);text-transform:uppercase;margin-top:3px}

/* ---------- Process (stair-step pathway) ---------- */
.process{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;position:relative}
.process::before{
  content:"";position:absolute;left:2%;right:2%;top:48%;height:2px;
  background:var(--grad);opacity:.3;transform:rotate(4deg);z-index:0;
}
.step{position:relative;z-index:1;padding:30px 26px;border-radius:var(--r);background:var(--surface);border:1px solid var(--line);box-shadow:var(--shadow-crisp)}
.step__n{font-family:var(--ff-mono);font-size:.78rem;color:var(--cyan);letter-spacing:.14em;font-weight:700}
.step__bar{height:3px;background:var(--line);margin:16px 0 22px;overflow:hidden;position:relative}
.step__bar::after{content:"";position:absolute;inset:0;width:0;background:var(--grad);transition:width 1s ease}
.step.in-view .step__bar::after{width:100%}
.step h3{font-size:1.2rem;margin-bottom:11px}
.step p{color:var(--muted);font-size:.94rem}
@media(min-width:1081px){
  .step:nth-child(2){margin-top:42px}
  .step:nth-child(3){margin-top:84px}
  .step:nth-child(4){margin-top:126px}
  .process{padding-bottom:30px}
}

/* ---------- Why BEST (split screen) ---------- */
.split{
  display:grid;grid-template-columns:1.04fr 1fr;align-items:stretch;
  width:100vw;margin-left:calc(50% - 50vw);
}
.split__left{
  position:relative;
  background:linear-gradient(155deg,rgba(139,92,246,.2),rgba(10,7,18,.95)),var(--surface);
  clip-path:polygon(0 0,100% 0,calc(100% - 90px) 100%,0 100%);
  border-top:1px solid var(--line);border-bottom:1px solid var(--line);
}
.split__left .split__inner{margin-left:auto;padding:84px 130px 84px 24px;max-width:620px}
.split__right .split__inner{margin-right:auto;padding:84px 24px 84px 50px;max-width:600px}
.why__acro{display:flex;flex-direction:column}
.acro{
  display:flex;align-items:center;gap:22px;padding:22px 0;
  border-bottom:1px solid var(--line-strong);
  transition:transform .3s;
}
.acro:last-child{border-bottom:none}
.acro:hover{transform:translateX(8px)}
.acro__letter{
  font-family:var(--ff-display);font-weight:900;font-stretch:75%;
  font-size:2.9rem;width:78px;text-align:center;line-height:1;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;
  flex-shrink:0;
}
.acro b{font-family:var(--ff-display);font-weight:800;font-stretch:112%;text-transform:uppercase;font-size:1.05rem;letter-spacing:.03em;display:block}
.acro div span{color:var(--muted);font-size:.92rem}
.why__copy .h2{margin-bottom:22px}
.why__copy p{color:var(--muted);margin-bottom:18px}
.why__list{display:flex;flex-direction:column;gap:14px;margin:26px 0 34px}
.why__list li{display:flex;align-items:flex-start;gap:13px;color:var(--text)}
.why__list .ck{width:24px;height:24px;background:var(--grad);clip-path:polygon(0 0,100% 0,100% calc(100% - 7px),calc(100% - 7px) 100%,0 100%);display:grid;place-items:center;flex-shrink:0;margin-top:2px}
.why__list .ck svg{width:13px;height:13px;color:#0A0512}

/* ---------- Results (offset cards) ---------- */
.results{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.result{padding:32px 28px;border-radius:var(--r);background:var(--surface);border:1px solid var(--line);position:relative;overflow:hidden;box-shadow:var(--shadow-crisp)}
.result::after{content:"";position:absolute;bottom:0;left:0;right:0;height:3px;background:var(--grad)}
.result__tag{font-family:var(--ff-mono);font-size:10px;letter-spacing:.14em;text-transform:uppercase;color:var(--muted-2);margin-bottom:20px}
.result__big{display:flex;align-items:baseline;gap:10px;margin-bottom:6px}
.result__big b{
  font-family:var(--ff-display);font-weight:900;font-stretch:75%;
  font-size:2.9rem;line-height:1;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;
}
.result__big .up{color:#34D399;font-family:var(--ff-mono);font-size:.84rem;display:inline-flex;align-items:center;gap:3px}
.result__big .up svg{width:14px;height:14px}
.result p{color:var(--muted);font-size:.95rem;margin-top:10px}
@media(min-width:1081px){
  .result:nth-child(2){margin-top:28px}
  .result:nth-child(3){margin-top:56px}
  .results{padding-bottom:20px}
}
.editable{outline:1px dashed rgba(34,211,238,.35);outline-offset:3px}

/* ---------- Testimonials ---------- */
.tcarousel{position:relative;max-width:900px;margin:0 auto}
.tslides{overflow:hidden}
.ttrack{display:flex;transition:transform .5s cubic-bezier(.2,.8,.2,1)}
.tslide{min-width:100%;padding:50px;background:linear-gradient(160deg,var(--surface-2),rgba(10,7,18,.7));border:1px solid var(--line-strong);border-radius:var(--r-lg);box-shadow:var(--shadow-crisp)}
.tslide .quote{font-family:var(--ff-display);font-weight:600;font-stretch:108%;font-size:1.5rem;line-height:1.4;margin-bottom:30px;letter-spacing:-.01em;text-transform:none}
.tslide .quote::before{content:"\201C";font-size:3rem;color:var(--violet);line-height:0;vertical-align:-.4em;margin-right:6px}
.tperson{display:flex;align-items:center;gap:14px}
.tperson .av{width:48px;height:48px;background:var(--grad);clip-path:polygon(0 0,100% 0,100% calc(100% - 11px),calc(100% - 11px) 100%,0 100%);display:grid;place-items:center;font-family:var(--ff-display);font-weight:900;color:#0A0512;flex-shrink:0}
.tperson b{display:block;font-family:var(--ff-display);font-stretch:110%;text-transform:uppercase;font-size:.92rem;letter-spacing:.03em}
.tperson small{color:var(--muted);font-size:.86rem}
.tdots{display:flex;justify-content:center;gap:9px;margin-top:30px}
.tdot{width:22px;height:4px;background:var(--line-strong);transition:.25s;cursor:pointer}
.tdot.active{background:var(--grad)}

/* ---------- CTA band (skewed plate) ---------- */
.cta-band{position:relative;isolation:isolate;padding:88px 48px;text-align:center}
.cta-band::before{
  content:"";position:absolute;inset:0;z-index:-1;
  transform:skewX(-3deg);
  background:linear-gradient(120deg,rgba(139,92,246,.22),rgba(34,211,238,.15));
  border:1px solid var(--line-strong);
}
.cta-band h2{font-size:clamp(2rem,4.4vw,3.3rem);margin-bottom:20px}
.cta-band p{color:var(--muted);max-width:54ch;margin:0 auto 38px;font-size:1.1rem}
.cta-band .hero__cta{justify-content:center;margin-bottom:0}

/* ---------- FAQ ---------- */
.faq{max-width:840px;margin:0 auto;display:flex;flex-direction:column;gap:12px}
.faq details{background:var(--surface);border:1px solid var(--line);border-radius:var(--r);overflow:hidden;transition:border-color .25s}
.faq details[open]{border-color:var(--line-strong)}
.faq summary{
  display:flex;align-items:center;justify-content:space-between;gap:16px;
  padding:22px 24px;cursor:pointer;list-style:none;
  font-family:var(--ff-display);font-weight:600;font-stretch:106%;
  font-size:1.06rem;text-transform:none;letter-spacing:0;
}
.faq summary::-webkit-details-marker{display:none}
.faq summary .ic{width:28px;height:28px;border:1px solid var(--line-strong);display:grid;place-items:center;flex-shrink:0;transition:.3s;position:relative}
.faq summary .ic::before,.faq summary .ic::after{content:"";position:absolute;background:var(--cyan)}
.faq summary .ic::before{width:12px;height:2px}
.faq summary .ic::after{width:2px;height:12px;transition:.3s}
.faq details[open] summary .ic{background:var(--grad);border-color:transparent}
.faq details[open] summary .ic::before,.faq details[open] summary .ic::after{background:#0A0512}
.faq details[open] summary .ic::after{transform:rotate(90deg);opacity:0}
.faq__body{padding:0 24px 24px;color:var(--muted);font-size:.99rem}

/* ---------- Footer ---------- */
.site-footer{position:relative;border-top:1px solid var(--line);background:var(--bg-2);padding:120px 0 36px;margin-top:60px;overflow:hidden}
.ghost--foot{top:-18px;left:50%;transform:translateX(-50%);font-size:clamp(2.6rem,10.5vw,9.6rem);-webkit-text-stroke-color:rgba(170,160,205,.11)}
.site-footer .container{position:relative;z-index:1}
.footer-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr 1.2fr;gap:40px;margin-bottom:56px}
.footer-brand .brand{margin-bottom:22px}
.footer-brand p{color:var(--muted);font-size:.94rem;max-width:34ch;margin-bottom:24px}
.footer-contact{display:flex;flex-direction:column;gap:12px}
.footer-contact a{display:inline-flex;align-items:center;gap:10px;font-family:var(--ff-mono);font-size:.88rem;color:var(--text);font-weight:500}
.footer-contact a svg{width:16px;height:16px;color:var(--cyan)}
.footer-contact a:hover{color:var(--cyan)}
.fcol h4{font-family:var(--ff-mono);font-size:11px;letter-spacing:.18em;text-transform:uppercase;color:var(--muted-2);margin-bottom:20px;font-weight:500}
.fcol ul{display:flex;flex-direction:column;gap:11px}
.fcol a{color:var(--muted);font-size:.93rem;transition:color .2s,padding .2s}
.fcol a:hover{color:var(--cyan);padding-left:4px}
.footer-bottom{border-top:1px solid var(--line);padding-top:28px;display:flex;align-items:center;justify-content:space-between;gap:18px;flex-wrap:wrap}
.footer-bottom p{color:var(--muted-2);font-size:.85rem}
.footer-bottom .socials{display:flex;gap:10px}
.footer-bottom .socials a{width:38px;height:38px;border:1px solid var(--line-strong);display:grid;place-items:center;transition:.25s}
.footer-bottom .socials a:hover{background:var(--grad);border-color:transparent}
.footer-bottom .socials svg{width:17px;height:17px}

/* ---------- Reveal ---------- */
.reveal{transition:opacity .7s cubic-bezier(.2,.8,.2,1),transform .7s cubic-bezier(.2,.8,.2,1)}
.js .reveal{opacity:0;transform:translateY(26px)}
.reveal.in-view{opacity:1;transform:none}
.reveal[data-d="1"]{transition-delay:.08s}
.reveal[data-d="2"]{transition-delay:.16s}
.reveal[data-d="3"]{transition-delay:.24s}

/* ---------- Responsive ---------- */
@media(max-width:1080px){
  .nav__menu{display:none}
  .burger{display:grid}
  .nav__phone{display:none}
  .hero{padding-bottom:140px}
  .hero__grid{grid-template-columns:1fr;gap:64px}
  .hero__visual{max-width:480px;margin:0 auto}
  .ghost--hero{top:-58px;right:0;font-size:7.5rem}
  .stats-wrap{margin-top:-70px}
  .stats{grid-template-columns:repeat(2,1fr)}
  .services{grid-template-columns:repeat(2,1fr)}
  .industries{grid-template-columns:repeat(3,1fr)}
  .process{grid-template-columns:repeat(2,1fr)}
  .process::before{display:none}
  .split{display:block;width:auto;margin-left:0}
  .split__left{clip-path:none;border-bottom:none}
  .split__left .split__inner,.split__right .split__inner{max-width:var(--maxw);margin:0 auto;padding:64px 24px}
  .split__right .split__inner{padding-top:48px}
  .footer-grid{grid-template-columns:1fr 1fr;gap:36px}
  .footer-brand{grid-column:1/-1}
}
@media(max-width:680px){
  body{font-size:16px}
  .section{padding:84px 0}
  .nav__cta .btn--primary{display:none}
  .services,.industries,.process,.results,.stats{grid-template-columns:1fr}
  .hero{padding-bottom:120px}
  .hero h1{font-size:clamp(2.4rem,11vw,3rem)}
  .hero__cta{flex-direction:column;align-items:stretch}
  .hero__cta .btn{width:100%}
  .chip--1{right:-6px;top:-34px}.chip--2{left:-6px;bottom:-36px}
  .stats-wrap{margin-top:-56px}
  .marquee-wrap{margin-top:72px}
  .cta-band{padding:56px 22px}
  .cta-band::before{transform:skewX(0)}
  .tslide{padding:32px 24px}
  .tslide .quote{font-size:1.22rem}
  .footer-grid{grid-template-columns:1fr}
  .footer-bottom{flex-direction:column;align-items:flex-start}
  .topbar .container{font-size:11px;gap:10px}
}

/* ---------- Accessibility ---------- */
:focus-visible{outline:2px solid var(--cyan);outline-offset:3px}
@media(prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important;scroll-behavior:auto!important}
  .reveal,.js .reveal{opacity:1;transform:none}
  .spark{stroke-dashoffset:0}
  .marquee-wrap{transform:none}
  .tracker{transform:none}
}

/* =========================================================
   Subpage components (hubs + spokes)
   ========================================================= */
.crumbs{display:flex;align-items:center;gap:10px;font-family:var(--ff-mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--muted-2);margin-bottom:30px}
.crumbs a{color:var(--muted)}
.crumbs a:hover{color:var(--cyan)}
.crumbs .sep{color:var(--line-strong)}
.crumbs em{font-style:normal;color:var(--cyan)}

.hero--page{padding:52px 0 104px}

/* growth stack visual */
.layer{display:flex;align-items:center;gap:13px;padding:13px 16px;border:1px solid var(--line);border-radius:4px;background:rgba(255,255,255,.03);margin-bottom:10px}
.layer:last-child{margin-bottom:0}
.layer__ico{width:34px;height:34px;flex-shrink:0;background:rgba(139,92,246,.15);clip-path:polygon(0 0,100% 0,100% calc(100% - 8px),calc(100% - 8px) 100%,0 100%);display:grid;place-items:center}
.layer__ico svg{width:17px;height:17px;color:var(--cyan)}
.layer b{font-family:var(--ff-display);font-weight:700;font-stretch:110%;text-transform:uppercase;font-size:.88rem;letter-spacing:.03em}
.layer .lvl{margin-left:auto;font-family:var(--ff-mono);font-size:9.5px;letter-spacing:.12em;color:var(--muted-2);text-transform:uppercase}
.layer--top{background:var(--grad);border:none}
.layer--top b,.layer--top .lvl{color:#0A0512}
.layer--top .layer__ico{background:rgba(10,5,18,.22)}
.layer--top .layer__ico svg{color:#0A0512}

/* path chooser */
.paths{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.path{display:flex;flex-direction:column;gap:13px;padding:34px 30px;border-radius:var(--r);background:linear-gradient(165deg,var(--surface),rgba(10,7,18,.7));border:1px solid var(--line);box-shadow:var(--shadow-crisp);transition:transform .35s cubic-bezier(.2,.8,.2,1),border-color .35s}
.path:hover{transform:translateY(-6px);border-color:var(--violet)}
.path .q{font-family:var(--ff-mono);font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--cyan)}
.path h3{font-size:1.22rem}
.path p{color:var(--muted);font-size:.95rem;flex-grow:1}

/* diagnostics grid */
.diag{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.diag li{display:flex;align-items:flex-start;gap:12px;padding:18px 20px;border:1px solid var(--line);border-radius:var(--r);background:rgba(255,255,255,.03)}
.diag b{font-family:var(--ff-display);font-weight:700;font-stretch:110%;text-transform:uppercase;font-size:.9rem;letter-spacing:.03em;display:block;margin-bottom:4px}
.diag span{color:var(--muted);font-size:.88rem}
.tick{width:24px;height:24px;background:var(--grad);clip-path:polygon(0 0,100% 0,100% calc(100% - 7px),calc(100% - 7px) 100%,0 100%);display:grid;place-items:center;flex-shrink:0;margin-top:2px}
.tick svg{width:13px;height:13px;color:#0A0512}

/* location chips */
.locs{display:flex;flex-wrap:wrap;gap:10px;justify-content:center;max-width:900px;margin:0 auto}
.locs a{padding:11px 18px;border:1px solid var(--line-strong);border-radius:3px;font-family:var(--ff-mono);font-size:.8rem;letter-spacing:.08em;text-transform:uppercase;color:var(--muted);transition:border-color .25s,background .25s,color .25s,transform .25s}
.locs a:hover{border-color:var(--violet);background:var(--grad-soft);color:#fff;transform:translateY(-3px)}

/* inline content links */
.linkline a{color:var(--cyan)}
.linkline a:hover{text-decoration:underline}

@media(max-width:1080px){
  .paths{grid-template-columns:1fr}
  .diag{grid-template-columns:1fr 1fr}
}
@media(max-width:680px){
  .diag{grid-template-columns:1fr}
  .hero--page{padding:36px 0 84px}
}

/* =========================================================
   Orange accent + Pricing components (Rank Prophecy)
   ========================================================= */
:root{
  --grad-orange:linear-gradient(100deg,var(--orange) 0%,var(--magenta) 100%);
  --glow-orange:0 14px 36px -12px rgba(255,122,26,.55);
}
.accent-orange{color:var(--orange)}
.grad-text-o{background:var(--grad-orange);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;color:transparent}

/* pill + eyebrow orange variants */
.pill--ai{color:var(--orange);border-color:rgba(255,122,26,.45)}
.pill--ai .blip{background:var(--orange);box-shadow:0 0 10px var(--orange)}
.eyebrow--o{color:var(--orange)}
.eyebrow--o::before{background:var(--orange)}

/* tabs */
.ptabs{display:flex;justify-content:center;gap:0;margin-bottom:14px;flex-wrap:wrap}
.ptab{
  position:relative;font-family:var(--ff-display);font-weight:700;font-stretch:112%;
  text-transform:uppercase;letter-spacing:.05em;font-size:.92rem;
  padding:15px 28px;color:var(--muted);border:1px solid var(--line-strong);
  transition:color .25s,background .25s,border-color .25s;cursor:pointer;
}
.ptab:first-child{border-right:none}
.ptab.active{color:#0A0512;background:var(--grad);border-color:transparent}
.ptab .tag{display:block;font-family:var(--ff-mono);font-size:9px;letter-spacing:.1em;margin-top:4px;opacity:.8;text-transform:uppercase}
.ppanel{display:none}
.ppanel.active{display:block;animation:pfade .4s ease}
@keyframes pfade{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}

/* pricing grid */
.pricing{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;align-items:stretch}
.tier{
  position:relative;display:flex;flex-direction:column;
  padding:36px 30px;border-radius:var(--r-lg);
  background:linear-gradient(165deg,var(--surface),rgba(10,7,18,.72));
  border:1px solid var(--line);box-shadow:var(--shadow-crisp);
  transition:transform .35s cubic-bezier(.2,.8,.2,1),border-color .35s;
}
.tier:hover{transform:translateY(-7px);border-color:var(--line-strong)}
.tier--featured{border-color:var(--orange);background:linear-gradient(165deg,rgba(255,122,26,.1),rgba(10,7,18,.85))}
.tier--featured::before{
  content:"Most Popular";position:absolute;top:-13px;left:50%;transform:translateX(-50%);
  font-family:var(--ff-mono);font-size:10px;letter-spacing:.16em;text-transform:uppercase;
  color:#0A0512;background:var(--grad-orange);padding:6px 16px;border-radius:3px;white-space:nowrap;
  box-shadow:var(--glow-orange);
}
.tier__name{font-family:var(--ff-display);font-weight:700;font-stretch:112%;text-transform:uppercase;letter-spacing:.04em;font-size:1.02rem;color:var(--cyan);margin-bottom:8px}
.tier--featured .tier__name{color:var(--orange)}
.tier__price{display:flex;align-items:baseline;gap:6px;margin-bottom:4px}
.tier__price .cur{font-family:var(--ff-display);font-weight:800;font-stretch:100%;font-size:1.5rem;color:var(--text)}
.tier__price .amt{
  font-family:var(--ff-display);font-weight:900;font-stretch:78%;line-height:1;
  font-size:3.6rem;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;
}
.tier--featured .tier__price .amt{background:var(--grad-orange);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent}
.tier__price .per{font-family:var(--ff-mono);font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;color:var(--muted-2)}
.tier__tag{font-family:var(--ff-mono);font-size:11px;letter-spacing:.04em;color:var(--muted);margin-bottom:24px;min-height:34px}
.tier__feats{display:flex;flex-direction:column;gap:13px;margin-bottom:30px;flex-grow:1}
.tier__feats li{display:flex;align-items:flex-start;gap:11px;color:var(--text);font-size:.94rem;line-height:1.4}
.tier__feats .ck{width:22px;height:22px;flex-shrink:0;margin-top:1px;background:var(--grad);clip-path:polygon(0 0,100% 0,100% calc(100% - 6px),calc(100% - 6px) 100%,0 100%);display:grid;place-items:center}
.tier--featured .tier__feats .ck{background:var(--grad-orange)}
.tier__feats .ck svg{width:12px;height:12px;color:#0A0512}
.tier .btn{width:100%}
.tier--featured .btn--primary::before{background:var(--grad-orange);box-shadow:var(--glow-orange)}

.pricing-note{text-align:center;margin-top:34px;font-family:var(--ff-mono);font-size:.82rem;letter-spacing:.04em;color:var(--muted)}
.pricing-note b{color:var(--orange)}

/* auto-rank callout strip */
.autorank{
  display:flex;align-items:center;gap:22px;flex-wrap:wrap;justify-content:center;text-align:center;
  margin-top:30px;padding:24px 30px;border-radius:var(--r);
  background:linear-gradient(100deg,rgba(255,122,26,.12),rgba(34,211,238,.08));
  border:1px solid var(--line-strong);
}
.autorank svg{width:26px;height:26px;color:var(--orange);flex-shrink:0}
.autorank p{font-size:.98rem;color:var(--text);max-width:64ch}
.autorank b{color:var(--orange)}

@media(max-width:1080px){
  .pricing{grid-template-columns:1fr;max-width:480px;margin:0 auto}
  .tier--featured{order:-1}
}

/* =====================================================================
   BEST SEO COMPANY - LUMINANCE PASS
   Brighter, more vivid, more glow. Tactful: same layout, same dark base.
   Appended last so it wins the cascade.
   ===================================================================== */
:root{
  /* deeper, richer base so the neons read hotter against it */
  --bg:#06040B;
  --bg-2:#0D0919;
  --surface:#150F24;
  --surface-2:#1D1533;

  /* punchier accents */
  --violet:#9B6DFF;
  --violet-bright:#B57BFF;
  --magenta:#EC4DFF;
  --cyan:#2FE4FF;
  --cyan-deep:#0FC9E8;
  --orange:#FF8A2B;
  --orange-soft:#FFAE63;

  /* brighter type + separators */
  --text:#FFFFFF;
  --muted:#B9B2D4;
  --muted-2:#8079A3;
  --line:rgba(185,175,225,0.20);
  --line-strong:rgba(185,175,225,0.42);

  /* hotter gradients */
  --grad:linear-gradient(100deg,#9B6DFF 0%,#EC4DFF 52%,#2FE4FF 100%);
  --grad-soft:linear-gradient(135deg,rgba(155,109,255,.24),rgba(47,228,255,.16));
  --grad-orange:linear-gradient(100deg,#FF8A2B 0%,#EC4DFF 100%);

  /* stronger, layered glows */
  --shadow-crisp:inset 0 1px 0 rgba(255,255,255,.09),0 18px 44px -18px rgba(0,0,0,.9);
  --glow-cta:0 0 28px -6px rgba(181,123,255,.55),0 16px 40px -12px rgba(181,123,255,.75);
  --glow-orange:0 0 26px -6px rgba(255,138,43,.5),0 16px 40px -12px rgba(255,138,43,.65);
}

/* --- Gradient text: more saturation + a soft bloom --- */
.grad-text,.grad-text-o{
  filter:saturate(1.18) brightness(1.06);
}

/* --- Headline bloom (subtle, not blurry) --- */
.hero h1,.h2{
  text-shadow:0 0 34px rgba(155,109,255,.20);
}
.h1-ghostline{
  filter:drop-shadow(0 0 18px rgba(155,109,255,.34));
}

/* --- Buttons: hotter primary, more responsive hover --- */
.btn--primary{
  box-shadow:var(--glow-cta);
}
.btn--primary:hover{
  box-shadow:0 0 36px -4px rgba(236,77,255,.65),0 18px 46px -12px rgba(181,123,255,.85);
  transform:translateY(-1px);
}
.btn--ghost{
  border-color:var(--line-strong);
}
.btn--ghost:hover{
  border-color:rgba(47,228,255,.65);
  box-shadow:0 0 22px -6px rgba(47,228,255,.45);
}

/* --- Pills / badges: livelier --- */
.pill{border-color:var(--line-strong)}
.pill--ai .blip{box-shadow:0 0 12px 2px rgba(47,228,255,.85)}

/* --- Cards & surfaces: crisper edges, gentle inner light --- */
.section .card,.step,.diag li,.faq details{
  border-color:var(--line);
}
.step:hover,.diag li:hover{
  border-color:var(--line-strong);
}

/* --- Eyebrow accents pop --- */
.eyebrow{color:#2FE4FF}
.eyebrow--o{color:#FFAE63}

/* --- Stars a touch warmer --- */
.stars svg{color:#FFC65C;filter:drop-shadow(0 0 6px rgba(255,198,92,.45))}

/* --- Footer ghost watermark: slightly more visible --- */
.ghost{opacity:.05}
.ghost--hero{opacity:.07}

/* --- Ambient aurora behind hero (adds depth without cost) --- */
.hero.hero--page::before{
  content:"";
  position:absolute;
  inset:-20% -10% auto -10%;
  height:70%;
  z-index:0;
  pointer-events:none;
  background:
    radial-gradient(48% 60% at 22% 30%,rgba(155,109,255,.20),transparent 62%),
    radial-gradient(42% 55% at 80% 26%,rgba(47,228,255,.16),transparent 64%),
    radial-gradient(40% 50% at 55% 8%,rgba(236,77,255,.12),transparent 66%);
  filter:blur(46px);
  animation:bscDrift 20s ease-in-out infinite;
}
.hero.hero--page > .container{position:relative;z-index:1}
@keyframes bscDrift{
  0%,100%{transform:translate3d(0,0,0) scale(1)}
  50%{transform:translate3d(2%,-2%,0) scale(1.07)}
}

/* --- Section band gets a faint top hairline glow --- */
.section.band{position:relative}
.section.band::before{
  content:"";
  position:absolute;left:0;right:0;top:0;height:1px;
  background:linear-gradient(90deg,transparent,rgba(155,109,255,.55),rgba(47,228,255,.55),transparent);
  opacity:.7;
}

/* --- Links inside prose --- */
.article p a{color:#C4A8FF}
.article p a:hover{color:#E0CCFF;text-shadow:0 0 12px rgba(196,168,255,.5)}

/* --- Industry photo frame (new) --- */
.indphoto{
  position:relative;
  border-radius:18px;
  overflow:hidden;
  border:1px solid var(--line-strong);
  box-shadow:0 24px 60px -28px rgba(155,109,255,.55);
  isolation:isolate;
}
.indphoto img{
  display:block;
  width:100%;
  height:auto;
  aspect-ratio:16/10;
  object-fit:cover;
  filter:saturate(1.05) contrast(1.03);
}
.indphoto::after{
  content:"";
  position:absolute;inset:0;z-index:2;pointer-events:none;
  background:
    linear-gradient(180deg,rgba(6,4,11,0) 45%,rgba(6,4,11,.72) 100%),
    linear-gradient(115deg,rgba(155,109,255,.20),transparent 42%,rgba(47,228,255,.16));
  mix-blend-mode:screen;
  opacity:.9;
}
.indphoto::before{
  content:"";
  position:absolute;inset:0;z-index:3;pointer-events:none;
  border-radius:18px;
  padding:1px;
  background:linear-gradient(140deg,rgba(181,123,255,.9),rgba(47,228,255,.55),rgba(255,174,99,.6));
  -webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);
  -webkit-mask-composite:xor;mask-composite:exclude;
  opacity:.75;
}
.indphoto__cap{
  position:absolute;left:16px;bottom:14px;z-index:4;
  font-family:var(--ff-mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase;
  color:#EDE7FF;text-shadow:0 2px 10px rgba(0,0,0,.8);
}

@media (prefers-reduced-motion:reduce){
  .hero.hero--page::before{animation:none}
  .btn--primary:hover{transform:none}
}

/* =====================================================================
   BEST SEO COMPANY - COMPONENT RECOVERY + NAV FIX
   These component styles previously existed only inside ONE page's inline
   <style>, scoped to that page's section id (#versus, #concept). Every other
   page that used the same markup rendered unstyled. Defined here globally and
   unscoped, so all pages get them. Existing #id-scoped rules have higher
   specificity and still win, so nothing that already worked changes.
   ===================================================================== */

/* ---------------------------------------------------------------
   1) NAV DROPDOWN: close the un-hoverable gap
   The dropdown sits at top:calc(100% + 10px) and animates in from
   translateY(8px), leaving an ~18px dead band beneath each nav link.
   Moving the mouse down through it left .nav__item, :hover dropped, and the
   menu disappeared before you could reach it.

   Fix: .nav__item::after paints an invisible hover bridge across exactly
   that band. It starts at top:100% (the bottom edge of the item) so it never
   overlaps the link itself, and it carries no z-index so it cannot sit above
   the link and steal its hover. Because it belongs to .nav__item, hovering it
   keeps .nav__item:hover true and the menu stays open.

   Pure CSS. No JS, no layout change, the visual gap is untouched.
   --------------------------------------------------------------- */
.nav__item{position:relative}

.nav__item:has(.dropdown)::after{
  content:"";
  position:absolute;
  left:0;
  right:0;
  top:100%;              /* starts BELOW the link, never over it */
  height:20px;           /* >= the ~18px visual gap */
  background:transparent;
}

/* Fallback for engines without :has(). Harmless on items with no dropdown. */
@supports not selector(:has(*)){
  .nav__item::after{
    content:"";
    position:absolute;
    left:0;right:0;top:100%;
    height:20px;
    background:transparent;
  }
}

/* snappier open so the menu feels responsive */
.dropdown{transition:opacity .16s ease,transform .16s ease}

@media(prefers-reduced-motion:reduce){
  .dropdown{transition:none}
}

/* ---------------------------------------------------------------
   2) VERSUS comparison strip (used on 9 pages, styled on 1)
   Handles BOTH markup variants:
     a) <div class="vs-head"><span class="tagico">...  (nested)
     b) <div class="tagico">... </div><div class="vs-head">  (sibling)
   --------------------------------------------------------------- */
.versus{
  display:grid;grid-template-columns:1fr 1fr;gap:0;
  border-radius:12px;overflow:hidden;
  border:1px solid var(--line-strong);
  box-shadow:var(--shadow-crisp);
}
.versus .vs-col{padding:40px 36px;position:relative}
.versus .vs-col--old{background:var(--surface);border-right:1px solid var(--line)}
.versus .vs-col--new{background:linear-gradient(160deg,rgba(255,138,43,.12),rgba(155,109,255,.14))}

/* tagico: works nested inside .vs-head OR as a sibling above it */
.versus .tagico{
  width:40px;height:40px;flex-shrink:0;
  clip-path:polygon(0 0,100% 0,100% calc(100% - 9px),calc(100% - 9px) 100%,0 100%);
  display:grid;place-items:center;
}
.versus .vs-col > .tagico{margin-bottom:14px}
.versus .vs-col--old .tagico{background:rgba(185,175,225,.14)}
.versus .vs-col--old .tagico svg{width:20px;height:20px;color:var(--muted)}
.versus .vs-col--new .tagico{background:var(--grad-orange)}
.versus .vs-col--new .tagico svg{width:20px;height:20px;color:#0A0512}

.versus .vs-head{
  display:flex;align-items:center;gap:12px;
  margin-bottom:26px;padding-bottom:20px;
  border-bottom:1px solid var(--line);
  flex-wrap:wrap;
}
.versus .vs-head b{
  font-family:var(--ff-display);font-weight:800;font-stretch:112%;
  text-transform:uppercase;font-size:1.05rem;letter-spacing:.03em;color:var(--text);
}
.versus .vs-head span{
  font-family:var(--ff-mono);font-size:.72rem;letter-spacing:.12em;
  text-transform:uppercase;color:var(--muted-2);
  flex-basis:100%;
}
.versus .vs-col--old .vs-head b{color:var(--muted)}

.versus .vs-row{
  display:flex;align-items:flex-start;gap:13px;
  padding:13px 0;font-size:.96rem;line-height:1.5;
}
.versus .vs-row svg{width:19px;height:19px;flex-shrink:0;margin-top:2px}
.versus .vs-col--old .vs-row{color:var(--muted-2)}
.versus .vs-col--old .vs-row svg{color:#9b5577}
.versus .vs-col--new .vs-row{color:var(--text)}
.versus .vs-col--new .vs-row svg{color:#34D399}

@media(max-width:880px){
  .versus{grid-template-columns:1fr}
  .versus .vs-col--old{border-right:none;border-bottom:1px solid var(--line)}
  .versus .vs-col{padding:30px 24px}
}

/* ---------------------------------------------------------------
   3) HB two-card + sync block (styled only on local-seo)
   --------------------------------------------------------------- */
.hb{display:grid;grid-template-columns:1fr auto 1fr;gap:20px;align-items:stretch}
.hb__card{
  position:relative;padding:38px 34px;border-radius:12px;
  border:1px solid var(--line-strong);box-shadow:var(--shadow-crisp);overflow:hidden;
}
.hb__card--heart{background:linear-gradient(165deg,rgba(236,77,255,.14),rgba(10,7,18,.78))}
.hb__card--body{background:linear-gradient(165deg,rgba(47,228,255,.12),rgba(10,7,18,.78))}
.hb__ico{
  width:60px;height:60px;
  clip-path:polygon(0 0,100% 0,100% calc(100% - 13px),calc(100% - 13px) 100%,0 100%);
  display:grid;place-items:center;margin-bottom:22px;
}
.hb__card--heart .hb__ico{background:linear-gradient(120deg,#EC4DFF,#9B6DFF)}
.hb__card--body .hb__ico{background:linear-gradient(120deg,#2FE4FF,#0FC9E8)}
.hb__ico svg{width:30px;height:30px;color:#0A0512}
.hb__tag{
  font-family:var(--ff-mono);font-size:11px;letter-spacing:.16em;
  text-transform:uppercase;color:var(--cyan);margin-bottom:10px;display:block;
}
.hb__card--heart .hb__tag{color:var(--magenta)}
.hb__card h3{
  font-family:var(--ff-display);font-weight:800;font-stretch:115%;
  text-transform:uppercase;font-size:1.5rem;margin-bottom:14px;
  color:var(--text);letter-spacing:-.01em;
}
.hb__card p{color:var(--muted);font-size:.97rem;line-height:1.6}
.hb__sync{display:flex;flex-direction:column;align-items:center;justify-content:center;gap:14px;min-width:90px}
.hb__sync .ring{
  width:62px;height:62px;border-radius:50%;display:grid;place-items:center;
  background:var(--grad);box-shadow:0 0 30px rgba(155,109,255,.55);
}
.hb__sync .ring svg{width:30px;height:30px;color:#0A0512}
.hb__sync span{
  font-family:var(--ff-mono);font-size:10px;letter-spacing:.16em;
  text-transform:uppercase;color:var(--cyan);text-align:center;
}
.hb__result{
  text-align:center;margin-top:34px;padding:24px 30px;border-radius:6px;
  background:linear-gradient(100deg,rgba(155,109,255,.16),rgba(47,228,255,.12));
  border:1px solid var(--line-strong);
}
.hb__result b{
  font-family:var(--ff-display);font-weight:800;font-stretch:112%;
  text-transform:uppercase;font-size:1.15rem;color:var(--text);letter-spacing:.02em;
}
@media(max-width:880px){
  .hb{grid-template-columns:1fr}
  .hb__sync{flex-direction:row;min-width:0;padding:6px 0}
  .hb__card{padding:28px 24px}
}

/* ---------------------------------------------------------------
   4) RACE lanes: base exists, modifiers were never defined
   --------------------------------------------------------------- */
.race__lane--old .racecard,
.racecard--old{
  background:var(--surface);
  border:1px solid var(--line);
}
.race__lane--old .racecard b,
.racecard--old b{color:var(--muted)}
.race__lane--us .racecard{
  background:linear-gradient(160deg,rgba(155,109,255,.14),rgba(47,228,255,.10));
  border:1px solid var(--line-strong);
  box-shadow:0 0 30px -12px rgba(155,109,255,.5);
}

/* ---------------------------------------------------------------
   5) hero__copy fallback (referenced but never defined)
   --------------------------------------------------------------- */
.hero__copy{min-width:0}

/* ---------------------------------------------------------------
   Map embed (was inline on contact only; now global)
   --------------------------------------------------------------- */
.mapembed{
  border-radius:18px;overflow:hidden;
  border:1px solid var(--line-strong);
  background:var(--surface);
  box-shadow:0 24px 60px -30px rgba(155,109,255,.55);
  line-height:0;position:relative;isolation:isolate;
}
.mapembed::before{
  content:"";position:absolute;inset:0;z-index:2;pointer-events:none;
  border-radius:18px;padding:1px;
  background:linear-gradient(140deg,rgba(155,109,255,.85),rgba(47,228,255,.5),rgba(255,174,99,.55));
  -webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);
  -webkit-mask-composite:xor;mask-composite:exclude;opacity:.7;
}
.mapembed iframe{
  display:block;width:100%;
  filter:grayscale(.32) contrast(1.06) brightness(.95);
  transition:filter .35s ease;
}
.mapembed:hover iframe{filter:grayscale(.12) contrast(1.08) brightness(1)}
@media(prefers-reduced-motion:reduce){.mapembed iframe{transition:none}}

/* ---------------------------------------------------------------
   6) Map-pack mockup (local-seo hero). Markup shipped without CSS,
      so the pin and star SVGs rendered at their natural size.
   --------------------------------------------------------------- */
.mapface{
  position:relative;
  height:180px;
  border-radius:10px;
  overflow:hidden;
  background:
    radial-gradient(120% 90% at 30% 20%, rgba(155,109,255,.14), transparent 60%),
    linear-gradient(160deg,#141024,#0B0817);
  border:1px solid var(--line);
  margin:12px 0 14px;
}
.mapface .road{
  position:absolute;
  background:rgba(185,175,225,.13);
  border-radius:2px;
}
.mapface .road--1{left:-10%;top:34%;width:120%;height:6px;transform:rotate(-7deg)}
.mapface .road--2{left:26%;top:-12%;width:6px;height:130%;transform:rotate(9deg)}
.mapface .road--3{left:-10%;top:70%;width:120%;height:4px;transform:rotate(4deg)}

.mapface .mpin{
  position:absolute;
  width:26px;height:26px;
  display:block;
  line-height:0;
}
.mapface .mpin svg{width:26px;height:26px;display:block}
.mapface .mpin-1{left:22%;top:26%}
.mapface .mpin-2{left:68%;top:58%}
.mapface .mpin-you{
  left:44%;top:40%;
  width:34px;height:34px;
  filter:drop-shadow(0 0 14px rgba(47,228,255,.75));
  animation:mpinPulse 2.4s ease-in-out infinite;
}
.mapface .mpin-you svg{width:34px;height:34px}
@keyframes mpinPulse{
  0%,100%{transform:translateY(0) scale(1)}
  50%{transform:translateY(-3px) scale(1.06)}
}

.maplist{display:flex;flex-direction:column;gap:8px}
.maprow{
  display:flex;align-items:center;gap:12px;
  padding:11px 13px;
  border-radius:9px;
  border:1px solid var(--line);
  background:rgba(255,255,255,.02);
}
.maprow--you{
  border-color:rgba(47,228,255,.45);
  background:linear-gradient(100deg,rgba(47,228,255,.12),rgba(155,109,255,.10));
  box-shadow:0 0 26px -10px rgba(47,228,255,.55);
}
.maprow--dim{opacity:.55}
.maprow .maprank{
  width:24px;height:24px;flex:none;
  display:grid;place-items:center;
  border-radius:6px;
  font-family:var(--ff-mono);font-size:11px;font-weight:700;
  background:rgba(185,175,225,.12);color:var(--muted);
}
.maprow--you .maprank{background:var(--grad);color:#06040B}
.maprow b{display:block;font-size:.9rem;color:var(--text);line-height:1.25}
.maprow small{display:block;font-family:var(--ff-mono);font-size:10.5px;color:var(--muted-2)}

.stars5{display:inline-flex;gap:2px;margin-top:4px;line-height:0}
.stars5 svg{width:11px;height:11px;color:#FFC65C;flex:none}

.reach__copy{min-width:0}

@media(prefers-reduced-motion:reduce){
  .mapface .mpin-you{animation:none}
}